Frequently Asked Questions

1. Does J.W. Cole register with any regulatory body?

Because of the size of assets under management, J.W. Cole Financial/ Jonathan Roberts Advisory Group is registered with the Securities and Exchange Commission (SEC) and with the Financial Industry Regulatory Association (FINRA). Firms that manage less than $25 million in assets are required to register with their state securities department.

2. What differentiates a registered representative from an investment advisor?

A registered representative is employed by a brokerage or a broker-dealer that is licensed by the Security and Exchange Commission and acts as a steward for their clients that are trading investment products such as stocks, bonds and mutual funds. A registered investment advisor is registered with the Securities and Exchange Commission and manages the investments of others. The advisor is the person in the company that is responsible for providing advice and making investments on behalf their investors.

3. How are we compensated?

We are compensated through a combination of fees and commissions that are designed to closely align our interests with those of our clients. Fees are charged on a quarterly basis.

4. What makes Treece Financial Group unique?

We are not beholden to a single investment philosophy. At Treece Financial Group, the Investment Professionals truly are independent and unbiased and have the ability to provide our clients with world-class, value-added products and options when planning for their financial future.

5. Who makes the investment decisions?

The Investment Professionals at Treece Financial Group are highly trained and experienced in individual equities, mutual funds, fixed income products, annuities, insurance and portfolio analysis. Accordingly, they select all financial products with respect to each client’s investment timeline, financial goals and risk tolerance levels.

6. Why does Treece Financial Group require a clearing firm?

We have aligned ourselves with National Financial Services, LLC (NFS) a Fidelity Investments® company for the protection of our clients. NFS can hold all of our clients assets for independent and safekeeping. With the strength of Fidelity Investments our clients can rest assured that they are working with a single clearing firm, using a powerful global trading platform that Fidelity Investments has relied on to provide financial solutions to millions of investors.